Disclaimer: This article is for entertainment and educational purposes only. It reflects my opinions and personal experience. Do your own research.
Quick context (so you’re not lost)
In case you missed the headlines: Modere announced it was closing immediately on April 11, 2025 after more than two decades in business. And yes, MAKE Wellness is still operating today (their website and affiliate enrollment pages are live).
This post is an updated blog version of my episode “From Modere to Make Wellness: Navigating the Latest MLM Collapse” if you want the full breakdown and my real-time commentary.
“MLMs are not, I repeat, on the rise. They’re actually in their downfall. And the government truly has had enough.” Listen to my episode about the Delaware Bill HB162.
Modere shut down, and the internet did what it always does:
- People panicked.
- Leaders posted “I’m heartbroken” captions.
- The vultures showed up in the comments with their “I have something even better for you.”
If you’ve watched this happen once, you might think it’s a fluke. If you’ve watched it happen multiple times, you start to see the pattern. And that’s what this post is.
Not a hit piece. Not a hate rant.
A clear breakdown of the MLM collapse cycle. Because if you’re a mom trying to build income, you do not have time to keep rebuilding your life around someone else’s business model.
What happened with Modere (and why this matters)
Modere operated for more than two decades — and then it closed its doors. That’s not just “sad news.”
That’s a warning sign for anyone who is:
- Building their income on a compensation plan they don’t control.
- Tied to a downline they have to constantly maintain.
- Afraid to question anything because their community depends on it.
And if you’ve been in network marketing for any length of time, you’ve seen the scramble:
- “Emergency Zoom.”
- “We’re moving as a team.”
- “God opened a door.”
Here’s the truth: a lot of people don’t want freedom. They want the easy button. So they jump.
The “MLM collapse cycle” (this is the part you need to recognize)
Here’s how it typically goes:
1 – Company starts wobbling
- Product hype gets louder.
- Recruiting pressure increases.
- Leaders push “belief” content hard.
2 – The collapse (or the pivot)
- Company shuts down, or it pivots to an affiliate model.
- People lose faith, money, or both.
3 – The leader jump
- Big leaders land somewhere new.
- Sometimes they’re offered incentives to move teams.
“People have asked me before, what is a bridge payment? … Think of it as, like, a signing bonus.”
That’s the part most people don’t understand:
A lot of leaders don’t “start over.” They transfer. And they bring their teams (your work) with them.
3 – The gaslighting phase
- “This is the most aligned I’ve ever felt.”
- “God told me.”
- “You’re just negative if you ask questions.”
“You’re being gaslit by these leaders who are feigning ignorance… trying to use their religion to rope you in.”
4 – The rebuild… on your back
Same business model.
- New product.
- New branding.
- Same old pressure.
If you’re reading this and thinking, “Yep… I’ve watched that movie,” you’re not crazy.
The Modere → Make Wellness connection (and why it raised eyebrows)
In the original episode, I talked about why this Modere news felt extra sensitive — because of the crossover between Modere leadership and Make Wellness leadership.
I’m not here to tell you what to think.
I am here to tell you what to do with your eyes wide open:
- Watch who benefits.
- Watch who is protected.
- Watch who is still getting paid while everyone else is “starting over.”
And if you’re hearing a lot of income + lifestyle claims, remember this:
The FTC’s guidance is clear that earnings claims need to reflect what a typical person is likely to achieve.
“Is this a cult?” The 10 red flags people ignore until it’s too late
In my episode about this Make Wellness and Modere debacle, I broke down how MLM culture can match cult-like dynamics using commonly cited cult warning signs — not because it’s trendy… but because it’s familiar to anyone who lived it.
Here are a few that matter most in the MLM world:
- Excessive devotion to leaders (leader worship, upline idolization)
- No room for dissent (questioning = “negative”)
- Mind-numbing busywork (endless Zooms and power hours)
- Transactional relationships (friends until you leave)
- Us vs. them (outsiders “don’t get it”)
If your “business opportunity” requires you to sacrifice peace, presence, and integrity to stay in good standing… that’s not a business.
Here’s what’s different now (the update)
When I recorded this in May 2025, I said something that’s even more true today:
“The future of social selling is with live shopping… whether it is doing UGC, it’s TikTok shop, it’s Amazon shoppable.”
The future of social selling isn’t MLM. It’s creator-led commerce.
Platforms are pushing:
- UGC style ads
- live shopping
- short-form product demos
- shoppable video
You don’t need a downline.
You need a system.
What to do if you were affected by Modere closing its doors
If Modere closing brought up a pit in your stomach — pay attention.
Because that feeling is usually one of these:
- You realized your income is tied to a company decision you don’t control.
- You realized you’ve been “building” something that can disappear overnight.
- You’re watching people move as a pack and you don’t know if you should follow.
Here are your next right steps. (No panic. Just clarity.)
1) Stop jumping company to company
If the business model is the same, the outcome will be the same.
Before you join anything new, ask:
- Do I get paid for sales… or for recruiting?
- Can I earn without posting daily and running constant “power hours”?
- If I stop recruiting today, what happens to my income in 90 days?
- Can I explain the comp plan in one sentence without sounding like a loophole?
If you can’t answer those cleanly, don’t move.
2) Pause the emotion. Audit your reality.
This is where most people get manipulated: they’re grieving the loss of income and community, so they make a fast decision.
Instead, do a 20-minute audit:
- What did you actually earn last month?
- What did you spend to “stay active” (auto-ship, samples, event tickets, outfits, shipping, giveaways)?
- How many hours did you put in?
- If you divide the money by the hours… what’s your real hourly rate?
No shame. Just data.
3) Protect your relationships (because the fallout is real)
One of the most painful parts of MLM culture is realizing how transactional some “friendships” were.
So here’s a boundary you can use:
- “I’m taking 30 days before I make any decisions. If you care about me, you’ll respect that.”
If someone pressures you, guilt-trips you, or fear-mongers you in that window… you just got your answer.
The better alternative: get paid for content (without recruiting)
If you want a real income lane that fits mom life and doesn’t require constant emotional labor, UGC is one of the cleanest pivots.
The UGC Income Blueprint
If you’re ready to build income with a real method (not vibes), this is the path.
I’ll walk you through:
- how to start as a UGC creator
- how to build a portfolio fast
- how to pitch brands
- how to get paid on the front end
- how to build repeatable systems so you’re not glued to your phone all day
